Whoever has reached the age of 40 certainly remembers watching "The Jetsons" in childhood, an animated series created by Hanna Barbera studios in the 60s and aired on Brazilian TV in the 1980s. The animation portrayed what life would be like for a family in the distant future of 2062.

There many of us first encountered Artificial Intelligence. We don’t even need to reach 2062 to see robots in action, video calls happening, and having our own smartwatch. What was surreal back then is now part of everyday life, just like WhatsApp, the world's most famous messaging application and the most used in Brazil.

As the use of this resource grows, new technologies are emerging to enhance the user experience, and two of them are related to task automation (thanks to Artificial Intelligence) and security (resulting from encryption).

Agility and security in data transmission via WhatsApp

When The Jetsons were created, Artificial Intelligence was thought of as a robot, a machine with a human-like appearance that performed the most mechanical tasks, such as cleaning the house, ironing clothes, cooking, etc.

The concept of task automation, however, is more noticeable today in communication, especially in content creation and repeating some activities on WhatsApp, for example, revolutionizing the way companies interact with their audiences.

The AI used alongside the app assists in the detection and filtering of SPAM, in creating automatic responses, translating conversations in real-time, and even identifying suspicious messages.

Corporate WhatsApp Monitoring Tool

That’s where Zapper comes in, as a tool that monitors conversations on corporate WhatsApp, for compliance purposes. With the platform, it is possible to check via chat the compliance of communication with company regulations, the existence of inappropriate conduct from customer service, the occurrence of violations, and the practice of illegal acts.

The manager receives a notification when something out of the ordinary happens and can act immediately in the case or even extract important data that can contribute to the company’s strategy.

It is an essential resource to have control over corporate communication and mitigate risks of data leakage, reputation problems, and lawsuits. All dialogue content is stored in the cloud, ensuring secure archiving, as required by the LGPD.

Security is, in fact, a concern of WhatsApp, which has long operated with a strong end-to-end encryption system for messages.

With this functionality, the information sent by the sender is encrypted and can only be decrypted on the recipient's device, meaning that only the two will have access to the message, thus maintaining the privacy of conversations and protecting them from interception.

The combination of AI and encryption has a significant impact on the credibility of clients, suppliers, and business partners of an organization and allows interactions to happen more fluidly and swiftly, enhancing business and facilitating everyone's life.

The Jetsons would be proud and impressed by the technological advances we have already achieved in 2024! And you will be surprised by Zapper's solutions. The future has already arrived!

Click here and schedule a demonstration now.