February 7, 2023
Nonviolent communication in the experience of organizations
The concept created by American psychologist Marshall Rosenberg is a great path to innovation.
February 7, 2023
Nonviolent communication in the experience of organizations
The concept created by American psychologist Marshall Rosenberg is a great path to innovation.
February 7, 2023
Nonviolent communication in the experience of organizations
The concept created by American psychologist Marshall Rosenberg is a great path to innovation.
How to communicate with team colleagues, collaborators, and third parties clearly and effectively, to the point of generating engagement, productivity, and better results? This question has become routine in the corporate environment.
However, the answer seems to be in the concept of Nonviolent Communication (known as NVC), created by American psychologist Marshall Rosenberg and applied in organizations worldwide. But what is this theory about, after all?
To understand more about this theme, our collaborator and journalist Claudia Campanha interviewed an authority on the subject, writer Fernanda Dutra, who based on NVC, created the concept of Nonviolent Innovation.
Below are insights that will certainly bring new perspectives to your business:
Zapper: When we hear about Nonviolent Communication, the first idea that comes to mind is that the expression refers to a gentle way of dialogue... is that what the concept is about?
Fernanda: This idea is quite common, but in fact, the practice involves many other factors aimed at improving relationships with others, whether in the workplace or in society in general. In an era of such diversity and in an increasingly agile world, it is urgent for organizations to learn to connect with the internal public in order to create identification with the external public, which includes clients.
Zapper: But for this to happen, what must be done by leadership?
Fernanda: The first step comes from the leaders and managers of the organization. Admitting one's own vulnerabilities already creates an appropriate context for a psychologically safe work environment, where collaborators can express themselves without fear of reprisals and punishments. Active listening and empathy follow the process and are the essential foundation for creating environments where people feel welcomed in their vulnerabilities.
When we allow people to express their feelings and needs and encourage learning, we enable the strengthening of teams that respect each other and can enhance their diversity. With this, communication flows better, from a more systemic point of view, generating a conducive environment for interpersonal connection and the creation of disruptive and truly innovative strategies.
Zapper: How does "nonviolence" manifest itself in this concept?
Fernanda: The issue of “nonviolence” goes beyond physical, mental, emotional, verbal, and other forms of aggression. Violence also exists in attitudes such as omission, rejection, harassment, and indifference, for example. NVC broadens the collective mindset on inclusion, empathy, and diversity and promotes a healthy, innovative organizational climate that is open to co-creation.
Therefore, NVC can be considered an essential tool in the implementation of the company's compliance and should be included in training and dynamics directed at all hierarchical spheres until it becomes part of the culture. And once teams become aware of this culture of listening and empathy, they also begin to communicate more clearly, effectively, and assertively with clients. The entire ecosystem of the organization benefits.
Now that you know the importance of practicing Nonviolent Communication in the professional environment, how about implementing the concept in interactions via corporate WhatsApp and thus optimizing your company's compliance?
Zapper offers the possibility to monitor corporate conversations within the company, creating alerts for managers upon detecting violent language, ensuring the safety of everyone involved in message exchanges.
To facilitate communication based on NVC techniques, we created a script that will help you on this journey.
9 tips for applying Nonviolent Communication in your company
Avoid making judgments during conversations. Consider that written communication is limited and does not provide enough data to make a diagnosis about the interlocutor;
Have empathy for the interlocutor, that is, try to put yourself in their situation;
Wait for the interlocutor to finish presenting their arguments before you express your point of view. Simultaneous messages create difficulties in understanding;
Be clear when explaining your needs;
Avoid adopting an accusing tone;
Prefer to send messages during business hours.
Remember that even though the other person may appear to be “available,” they may be attending to something else. Do not insist on sending a large number of messages. Serious or urgent matters deserve a phone call.
Never respond to attacks with another attack. Do not use foul language or make insinuating “jokes” about anyone.
Even if you cannot respond to a message as soon as it arrives, signal that you are aware and that you will be in touch soon. By not responding to a contact, you give the impression that the interlocutor is not important or that the topic is irrelevant.
Click here to ensure your company's safety.
How to communicate with team colleagues, collaborators, and third parties clearly and effectively, to the point of generating engagement, productivity, and better results? This question has become routine in the corporate environment.
However, the answer seems to be in the concept of Nonviolent Communication (known as NVC), created by American psychologist Marshall Rosenberg and applied in organizations worldwide. But what is this theory about, after all?
To understand more about this theme, our collaborator and journalist Claudia Campanha interviewed an authority on the subject, writer Fernanda Dutra, who based on NVC, created the concept of Nonviolent Innovation.
Below are insights that will certainly bring new perspectives to your business:
Zapper: When we hear about Nonviolent Communication, the first idea that comes to mind is that the expression refers to a gentle way of dialogue... is that what the concept is about?
Fernanda: This idea is quite common, but in fact, the practice involves many other factors aimed at improving relationships with others, whether in the workplace or in society in general. In an era of such diversity and in an increasingly agile world, it is urgent for organizations to learn to connect with the internal public in order to create identification with the external public, which includes clients.
Zapper: But for this to happen, what must be done by leadership?
Fernanda: The first step comes from the leaders and managers of the organization. Admitting one's own vulnerabilities already creates an appropriate context for a psychologically safe work environment, where collaborators can express themselves without fear of reprisals and punishments. Active listening and empathy follow the process and are the essential foundation for creating environments where people feel welcomed in their vulnerabilities.
When we allow people to express their feelings and needs and encourage learning, we enable the strengthening of teams that respect each other and can enhance their diversity. With this, communication flows better, from a more systemic point of view, generating a conducive environment for interpersonal connection and the creation of disruptive and truly innovative strategies.
Zapper: How does "nonviolence" manifest itself in this concept?
Fernanda: The issue of “nonviolence” goes beyond physical, mental, emotional, verbal, and other forms of aggression. Violence also exists in attitudes such as omission, rejection, harassment, and indifference, for example. NVC broadens the collective mindset on inclusion, empathy, and diversity and promotes a healthy, innovative organizational climate that is open to co-creation.
Therefore, NVC can be considered an essential tool in the implementation of the company's compliance and should be included in training and dynamics directed at all hierarchical spheres until it becomes part of the culture. And once teams become aware of this culture of listening and empathy, they also begin to communicate more clearly, effectively, and assertively with clients. The entire ecosystem of the organization benefits.
Now that you know the importance of practicing Nonviolent Communication in the professional environment, how about implementing the concept in interactions via corporate WhatsApp and thus optimizing your company's compliance?
Zapper offers the possibility to monitor corporate conversations within the company, creating alerts for managers upon detecting violent language, ensuring the safety of everyone involved in message exchanges.
To facilitate communication based on NVC techniques, we created a script that will help you on this journey.
9 tips for applying Nonviolent Communication in your company
Avoid making judgments during conversations. Consider that written communication is limited and does not provide enough data to make a diagnosis about the interlocutor;
Have empathy for the interlocutor, that is, try to put yourself in their situation;
Wait for the interlocutor to finish presenting their arguments before you express your point of view. Simultaneous messages create difficulties in understanding;
Be clear when explaining your needs;
Avoid adopting an accusing tone;
Prefer to send messages during business hours.
Remember that even though the other person may appear to be “available,” they may be attending to something else. Do not insist on sending a large number of messages. Serious or urgent matters deserve a phone call.
Never respond to attacks with another attack. Do not use foul language or make insinuating “jokes” about anyone.
Even if you cannot respond to a message as soon as it arrives, signal that you are aware and that you will be in touch soon. By not responding to a contact, you give the impression that the interlocutor is not important or that the topic is irrelevant.
Click here to ensure your company's safety.
How to communicate with team colleagues, collaborators, and third parties clearly and effectively, to the point of generating engagement, productivity, and better results? This question has become routine in the corporate environment.
However, the answer seems to be in the concept of Nonviolent Communication (known as NVC), created by American psychologist Marshall Rosenberg and applied in organizations worldwide. But what is this theory about, after all?
To understand more about this theme, our collaborator and journalist Claudia Campanha interviewed an authority on the subject, writer Fernanda Dutra, who based on NVC, created the concept of Nonviolent Innovation.
Below are insights that will certainly bring new perspectives to your business:
Zapper: When we hear about Nonviolent Communication, the first idea that comes to mind is that the expression refers to a gentle way of dialogue... is that what the concept is about?
Fernanda: This idea is quite common, but in fact, the practice involves many other factors aimed at improving relationships with others, whether in the workplace or in society in general. In an era of such diversity and in an increasingly agile world, it is urgent for organizations to learn to connect with the internal public in order to create identification with the external public, which includes clients.
Zapper: But for this to happen, what must be done by leadership?
Fernanda: The first step comes from the leaders and managers of the organization. Admitting one's own vulnerabilities already creates an appropriate context for a psychologically safe work environment, where collaborators can express themselves without fear of reprisals and punishments. Active listening and empathy follow the process and are the essential foundation for creating environments where people feel welcomed in their vulnerabilities.
When we allow people to express their feelings and needs and encourage learning, we enable the strengthening of teams that respect each other and can enhance their diversity. With this, communication flows better, from a more systemic point of view, generating a conducive environment for interpersonal connection and the creation of disruptive and truly innovative strategies.
Zapper: How does "nonviolence" manifest itself in this concept?
Fernanda: The issue of “nonviolence” goes beyond physical, mental, emotional, verbal, and other forms of aggression. Violence also exists in attitudes such as omission, rejection, harassment, and indifference, for example. NVC broadens the collective mindset on inclusion, empathy, and diversity and promotes a healthy, innovative organizational climate that is open to co-creation.
Therefore, NVC can be considered an essential tool in the implementation of the company's compliance and should be included in training and dynamics directed at all hierarchical spheres until it becomes part of the culture. And once teams become aware of this culture of listening and empathy, they also begin to communicate more clearly, effectively, and assertively with clients. The entire ecosystem of the organization benefits.
Now that you know the importance of practicing Nonviolent Communication in the professional environment, how about implementing the concept in interactions via corporate WhatsApp and thus optimizing your company's compliance?
Zapper offers the possibility to monitor corporate conversations within the company, creating alerts for managers upon detecting violent language, ensuring the safety of everyone involved in message exchanges.
To facilitate communication based on NVC techniques, we created a script that will help you on this journey.
9 tips for applying Nonviolent Communication in your company
Avoid making judgments during conversations. Consider that written communication is limited and does not provide enough data to make a diagnosis about the interlocutor;
Have empathy for the interlocutor, that is, try to put yourself in their situation;
Wait for the interlocutor to finish presenting their arguments before you express your point of view. Simultaneous messages create difficulties in understanding;
Be clear when explaining your needs;
Avoid adopting an accusing tone;
Prefer to send messages during business hours.
Remember that even though the other person may appear to be “available,” they may be attending to something else. Do not insist on sending a large number of messages. Serious or urgent matters deserve a phone call.
Never respond to attacks with another attack. Do not use foul language or make insinuating “jokes” about anyone.
Even if you cannot respond to a message as soon as it arrives, signal that you are aware and that you will be in touch soon. By not responding to a contact, you give the impression that the interlocutor is not important or that the topic is irrelevant.
Click here to ensure your company's safety.
How to communicate with team colleagues, collaborators, and third parties clearly and effectively, to the point of generating engagement, productivity, and better results? This question has become routine in the corporate environment.
However, the answer seems to be in the concept of Nonviolent Communication (known as NVC), created by American psychologist Marshall Rosenberg and applied in organizations worldwide. But what is this theory about, after all?
To understand more about this theme, our collaborator and journalist Claudia Campanha interviewed an authority on the subject, writer Fernanda Dutra, who based on NVC, created the concept of Nonviolent Innovation.
Below are insights that will certainly bring new perspectives to your business:
Zapper: When we hear about Nonviolent Communication, the first idea that comes to mind is that the expression refers to a gentle way of dialogue... is that what the concept is about?
Fernanda: This idea is quite common, but in fact, the practice involves many other factors aimed at improving relationships with others, whether in the workplace or in society in general. In an era of such diversity and in an increasingly agile world, it is urgent for organizations to learn to connect with the internal public in order to create identification with the external public, which includes clients.
Zapper: But for this to happen, what must be done by leadership?
Fernanda: The first step comes from the leaders and managers of the organization. Admitting one's own vulnerabilities already creates an appropriate context for a psychologically safe work environment, where collaborators can express themselves without fear of reprisals and punishments. Active listening and empathy follow the process and are the essential foundation for creating environments where people feel welcomed in their vulnerabilities.
When we allow people to express their feelings and needs and encourage learning, we enable the strengthening of teams that respect each other and can enhance their diversity. With this, communication flows better, from a more systemic point of view, generating a conducive environment for interpersonal connection and the creation of disruptive and truly innovative strategies.
Zapper: How does "nonviolence" manifest itself in this concept?
Fernanda: The issue of “nonviolence” goes beyond physical, mental, emotional, verbal, and other forms of aggression. Violence also exists in attitudes such as omission, rejection, harassment, and indifference, for example. NVC broadens the collective mindset on inclusion, empathy, and diversity and promotes a healthy, innovative organizational climate that is open to co-creation.
Therefore, NVC can be considered an essential tool in the implementation of the company's compliance and should be included in training and dynamics directed at all hierarchical spheres until it becomes part of the culture. And once teams become aware of this culture of listening and empathy, they also begin to communicate more clearly, effectively, and assertively with clients. The entire ecosystem of the organization benefits.
Now that you know the importance of practicing Nonviolent Communication in the professional environment, how about implementing the concept in interactions via corporate WhatsApp and thus optimizing your company's compliance?
Zapper offers the possibility to monitor corporate conversations within the company, creating alerts for managers upon detecting violent language, ensuring the safety of everyone involved in message exchanges.
To facilitate communication based on NVC techniques, we created a script that will help you on this journey.
9 tips for applying Nonviolent Communication in your company
Avoid making judgments during conversations. Consider that written communication is limited and does not provide enough data to make a diagnosis about the interlocutor;
Have empathy for the interlocutor, that is, try to put yourself in their situation;
Wait for the interlocutor to finish presenting their arguments before you express your point of view. Simultaneous messages create difficulties in understanding;
Be clear when explaining your needs;
Avoid adopting an accusing tone;
Prefer to send messages during business hours.
Remember that even though the other person may appear to be “available,” they may be attending to something else. Do not insist on sending a large number of messages. Serious or urgent matters deserve a phone call.
Never respond to attacks with another attack. Do not use foul language or make insinuating “jokes” about anyone.
Even if you cannot respond to a message as soon as it arrives, signal that you are aware and that you will be in touch soon. By not responding to a contact, you give the impression that the interlocutor is not important or that the topic is irrelevant.
Click here to ensure your company's safety.
Claudia Campanhã
Journalist, broadcaster, and postgraduate in social media from FAAP
Claudia Campanhã
Journalist, broadcaster, and postgraduate in social media from FAAP
Claudia Campanhã
Journalist, broadcaster, and postgraduate in social media from FAAP
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