
June 28, 2024
Data security and governance is a trend for corporate WhatsApp.
Companies are yielding to the monitoring of corporate conversations through the application.

June 28, 2024
Data security and governance is a trend for corporate WhatsApp.
Companies are yielding to the monitoring of corporate conversations through the application.

June 28, 2024
Data security and governance is a trend for corporate WhatsApp.
Companies are yielding to the monitoring of corporate conversations through the application.
Data from a survey conducted by WhatsApp with companies using the app for work communication reveals that 70% of employees have exhibited risky online behavior, sharing confidential information and files of the organization with personal devices belonging to third parties.
If we consider the volume of messages exchanged through the app daily and the type of topics discussed, we get an idea of the danger that corporations face, especially if there is no governance over these interactions and oversight of these dialogues.

The challenge today is no longer just communicating with agility and practicality, but establishing a way to use corporate WhatsApp securely, without compromising data privacy and ruining a company’s credibility.
How to reduce risks in corporate WhatsApp?
Unfortunately, risks are everywhere and often arise not from bad faith, but from a lack of knowledge about basic security rules of the company.
Implementing clear policies for the use of the company’s WhatsApp and training users is essential, especially since we know that many negotiations take place via the app, involving contractual details, financial data, and even information about customer identities being sent through the platform.

In the case of a company losing control over this content and disclosing or using the material without the express permission of the data owner, it is severely punished by the General Data Protection Law, which provides for stringent penalties and hefty fines for offenders.
As bad as these penalties are, the loss of credibility with clients and in the market is equally detrimental. Reputational damage is immeasurable and can ultimately ruin a business.
Also read: GDPR and WhatsApp: What You Need to Know
Conversational intelligence for WhatsApp is the solution
To minimize risks to corporate communication via WhatsApp, a startup from Rio de Janeiro has created a pioneering solution in Latin America for conversational intelligence that monitors conversations occurring in the messaging app used by the company and alerts managers about the incidence of keywords indicating suspicious dialogues.
Zapper oversees the governance of communication through the organization’s WhatsApp, preventing issues such as leaks of private data, risks to corporate image, noncompliance with company policies, professional misconduct, among others.
Upon detecting keywords, a notification is sent to the person responsible for overseeing the interactions, who can then intervene immediately, preventing certain situations from materializing.
In addition to monitoring, there is another crucial aspect which is data handling; thus, Zapper offers the Zapper Storage resource, for storing dialogues and all types of files in the cloud, with maximum security and restricted access to the manager, according to GDPR requirements.

As the company provides this protection for information, the trustworthiness of everyone communicating via the organization’s WhatsApp grows, which is important for companies undergoing Due Diligence for Mergers and Acquisitions.
The fact is that companies can no longer shy away from the relevance of WhatsApp in their work routine or give up on doing business through the app. It is necessary to have governance that includes clear security policies, centralizes data, and allows close monitoring of threats. Zapper is here for that!
Click here to schedule a demonstration of the tool right now.
Data from a survey conducted by WhatsApp with companies using the app for work communication reveals that 70% of employees have exhibited risky online behavior, sharing confidential information and files of the organization with personal devices belonging to third parties.
If we consider the volume of messages exchanged through the app daily and the type of topics discussed, we get an idea of the danger that corporations face, especially if there is no governance over these interactions and oversight of these dialogues.

The challenge today is no longer just communicating with agility and practicality, but establishing a way to use corporate WhatsApp securely, without compromising data privacy and ruining a company’s credibility.
How to reduce risks in corporate WhatsApp?
Unfortunately, risks are everywhere and often arise not from bad faith, but from a lack of knowledge about basic security rules of the company.
Implementing clear policies for the use of the company’s WhatsApp and training users is essential, especially since we know that many negotiations take place via the app, involving contractual details, financial data, and even information about customer identities being sent through the platform.

In the case of a company losing control over this content and disclosing or using the material without the express permission of the data owner, it is severely punished by the General Data Protection Law, which provides for stringent penalties and hefty fines for offenders.
As bad as these penalties are, the loss of credibility with clients and in the market is equally detrimental. Reputational damage is immeasurable and can ultimately ruin a business.
Also read: GDPR and WhatsApp: What You Need to Know
Conversational intelligence for WhatsApp is the solution
To minimize risks to corporate communication via WhatsApp, a startup from Rio de Janeiro has created a pioneering solution in Latin America for conversational intelligence that monitors conversations occurring in the messaging app used by the company and alerts managers about the incidence of keywords indicating suspicious dialogues.
Zapper oversees the governance of communication through the organization’s WhatsApp, preventing issues such as leaks of private data, risks to corporate image, noncompliance with company policies, professional misconduct, among others.
Upon detecting keywords, a notification is sent to the person responsible for overseeing the interactions, who can then intervene immediately, preventing certain situations from materializing.
In addition to monitoring, there is another crucial aspect which is data handling; thus, Zapper offers the Zapper Storage resource, for storing dialogues and all types of files in the cloud, with maximum security and restricted access to the manager, according to GDPR requirements.

As the company provides this protection for information, the trustworthiness of everyone communicating via the organization’s WhatsApp grows, which is important for companies undergoing Due Diligence for Mergers and Acquisitions.
The fact is that companies can no longer shy away from the relevance of WhatsApp in their work routine or give up on doing business through the app. It is necessary to have governance that includes clear security policies, centralizes data, and allows close monitoring of threats. Zapper is here for that!
Click here to schedule a demonstration of the tool right now.
Data from a survey conducted by WhatsApp with companies using the app for work communication reveals that 70% of employees have exhibited risky online behavior, sharing confidential information and files of the organization with personal devices belonging to third parties.
If we consider the volume of messages exchanged through the app daily and the type of topics discussed, we get an idea of the danger that corporations face, especially if there is no governance over these interactions and oversight of these dialogues.

The challenge today is no longer just communicating with agility and practicality, but establishing a way to use corporate WhatsApp securely, without compromising data privacy and ruining a company’s credibility.
How to reduce risks in corporate WhatsApp?
Unfortunately, risks are everywhere and often arise not from bad faith, but from a lack of knowledge about basic security rules of the company.
Implementing clear policies for the use of the company’s WhatsApp and training users is essential, especially since we know that many negotiations take place via the app, involving contractual details, financial data, and even information about customer identities being sent through the platform.

In the case of a company losing control over this content and disclosing or using the material without the express permission of the data owner, it is severely punished by the General Data Protection Law, which provides for stringent penalties and hefty fines for offenders.
As bad as these penalties are, the loss of credibility with clients and in the market is equally detrimental. Reputational damage is immeasurable and can ultimately ruin a business.
Also read: GDPR and WhatsApp: What You Need to Know
Conversational intelligence for WhatsApp is the solution
To minimize risks to corporate communication via WhatsApp, a startup from Rio de Janeiro has created a pioneering solution in Latin America for conversational intelligence that monitors conversations occurring in the messaging app used by the company and alerts managers about the incidence of keywords indicating suspicious dialogues.
Zapper oversees the governance of communication through the organization’s WhatsApp, preventing issues such as leaks of private data, risks to corporate image, noncompliance with company policies, professional misconduct, among others.
Upon detecting keywords, a notification is sent to the person responsible for overseeing the interactions, who can then intervene immediately, preventing certain situations from materializing.
In addition to monitoring, there is another crucial aspect which is data handling; thus, Zapper offers the Zapper Storage resource, for storing dialogues and all types of files in the cloud, with maximum security and restricted access to the manager, according to GDPR requirements.

As the company provides this protection for information, the trustworthiness of everyone communicating via the organization’s WhatsApp grows, which is important for companies undergoing Due Diligence for Mergers and Acquisitions.
The fact is that companies can no longer shy away from the relevance of WhatsApp in their work routine or give up on doing business through the app. It is necessary to have governance that includes clear security policies, centralizes data, and allows close monitoring of threats. Zapper is here for that!
Click here to schedule a demonstration of the tool right now.
Data from a survey conducted by WhatsApp with companies using the app for work communication reveals that 70% of employees have exhibited risky online behavior, sharing confidential information and files of the organization with personal devices belonging to third parties.
If we consider the volume of messages exchanged through the app daily and the type of topics discussed, we get an idea of the danger that corporations face, especially if there is no governance over these interactions and oversight of these dialogues.

The challenge today is no longer just communicating with agility and practicality, but establishing a way to use corporate WhatsApp securely, without compromising data privacy and ruining a company’s credibility.
How to reduce risks in corporate WhatsApp?
Unfortunately, risks are everywhere and often arise not from bad faith, but from a lack of knowledge about basic security rules of the company.
Implementing clear policies for the use of the company’s WhatsApp and training users is essential, especially since we know that many negotiations take place via the app, involving contractual details, financial data, and even information about customer identities being sent through the platform.

In the case of a company losing control over this content and disclosing or using the material without the express permission of the data owner, it is severely punished by the General Data Protection Law, which provides for stringent penalties and hefty fines for offenders.
As bad as these penalties are, the loss of credibility with clients and in the market is equally detrimental. Reputational damage is immeasurable and can ultimately ruin a business.
Also read: GDPR and WhatsApp: What You Need to Know
Conversational intelligence for WhatsApp is the solution
To minimize risks to corporate communication via WhatsApp, a startup from Rio de Janeiro has created a pioneering solution in Latin America for conversational intelligence that monitors conversations occurring in the messaging app used by the company and alerts managers about the incidence of keywords indicating suspicious dialogues.
Zapper oversees the governance of communication through the organization’s WhatsApp, preventing issues such as leaks of private data, risks to corporate image, noncompliance with company policies, professional misconduct, among others.
Upon detecting keywords, a notification is sent to the person responsible for overseeing the interactions, who can then intervene immediately, preventing certain situations from materializing.
In addition to monitoring, there is another crucial aspect which is data handling; thus, Zapper offers the Zapper Storage resource, for storing dialogues and all types of files in the cloud, with maximum security and restricted access to the manager, according to GDPR requirements.

As the company provides this protection for information, the trustworthiness of everyone communicating via the organization’s WhatsApp grows, which is important for companies undergoing Due Diligence for Mergers and Acquisitions.
The fact is that companies can no longer shy away from the relevance of WhatsApp in their work routine or give up on doing business through the app. It is necessary to have governance that includes clear security policies, centralizes data, and allows close monitoring of threats. Zapper is here for that!
Click here to schedule a demonstration of the tool right now.

Claudia Campanhã
Journalist, broadcaster, and postgraduate in social media from FAAP

Claudia Campanhã
Journalist, broadcaster, and postgraduate in social media from FAAP

Claudia Campanhã
Journalist, broadcaster, and postgraduate in social media from FAAP
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