May 28, 2024
Corporate WhatsApp: Legal Compliance and Security
How app monitoring can protect the integrity and reputation of your company.
May 28, 2024
Corporate WhatsApp: Legal Compliance and Security
How app monitoring can protect the integrity and reputation of your company.
May 28, 2024
Corporate WhatsApp: Legal Compliance and Security
How app monitoring can protect the integrity and reputation of your company.
WhatsApp has become a strategic tool for global business success, with the platform already present in 180 countries, ensuring greater visibility, engagement, and strengthening relationships with various audiences.
Despite the popularity of the app in the corporate world, the use of this resource has brought information security and legal compliance challenges for risk teams, which now need to double their efforts to ensure the protection of confidential data and governance of content.
In organizations with a high circulation of sensitive data, such as those in the financial and pharmaceutical markets, it is essential to formalize the use of WhatsApp not only to minimize leaks and fraud but to exercise control over internal and external conversations, avoiding risks to the integrity of the corporation.
Thus, the safest way to allow the use of the messaging app in the company is to resort to monitoring the messages exchanged in the company's app.
Zapper: The Monitoring Tool for Corporate WhatsApp
Created to meet the demand of a large organization in the pharmaceutical sector, Zapper developed the first tool in Latin America for monitoring conversations through corporate WhatsApp, for legal compliance purposes, which also offers a highly secure data processing system.
Developed under the requirements of the General Data Protection Law, Zapper allows for quick intervention by managers based on the identification of words indicating suspicious dialogues that could compromise the organization's reputation or even cause harm to the client, for example.
Leaking or disclosing private information has penalties provided for in the LGPD, ranging from the total or partial suspension of the company's data processing activity to fines of up to R$50 million per violation. (source: OAB- Jornal da Advocacia).
This strategy can be decisive in preventing potential damage to the company's image and credibility, caused by lawsuits, and also protecting the corporation from misconduct by its employees.
How to Implement WhatsApp Monitoring in Your Company
When adopting monitoring, the organization must also do its part, which is to inform employees about the use of Zapper and clarify the role of this resource in communication, in general.
It is also necessary to guide all users of corporate WhatsApp on the conscious use of this app, which, in turn, should be reserved for professional and work-related conversations only. This protects the company from any future claims of invasion of privacy and disrespect towards employees.
In cases of identifying violations of company policies, it is also necessary to ensure the preservation of the identity of those involved in the incident, avoiding unnecessary exposure and bullying.
Once the training process and implementation of Zapper are completed, the platform assists companies with:
Supervision of services, for proper evaluation, improvement of language, argumentation, and treatment methods;
Monitoring of occurrences and the resolution provided by the service;
Assessment of customer satisfaction regarding the proposed solution;
Detection of misconduct, such as harassment of any kind, non-compliance with company rules, attempted fraud, bribery requests, and improper transmission of sensitive data;
Storage of conversation content in the cloud;
Creation of analytical reports that can provide insights for new strategies or even assist in potential investigations.
WhatsApp Monitoring: Protecting the Company is the Best Choice
Prohibiting the use of WhatsApp in the organization is more dangerous than exercising monitoring, as in this initiative the company loses visibility over internal and external communications, which exposes the corporation to more risks.
This also prevents the company from detecting unauthorized activities and sharing of sensitive data, complicating the implementation of corrective measures.
Is the prohibition worth so many risks? We don't think so, and that's why we make ourselves available to various national and international companies to manage communication through the messaging app and thus protect them.
Choose Zapper and Work in Compliance! Click here to schedule a demonstration of the tool right now.
WhatsApp has become a strategic tool for global business success, with the platform already present in 180 countries, ensuring greater visibility, engagement, and strengthening relationships with various audiences.
Despite the popularity of the app in the corporate world, the use of this resource has brought information security and legal compliance challenges for risk teams, which now need to double their efforts to ensure the protection of confidential data and governance of content.
In organizations with a high circulation of sensitive data, such as those in the financial and pharmaceutical markets, it is essential to formalize the use of WhatsApp not only to minimize leaks and fraud but to exercise control over internal and external conversations, avoiding risks to the integrity of the corporation.
Thus, the safest way to allow the use of the messaging app in the company is to resort to monitoring the messages exchanged in the company's app.
Zapper: The Monitoring Tool for Corporate WhatsApp
Created to meet the demand of a large organization in the pharmaceutical sector, Zapper developed the first tool in Latin America for monitoring conversations through corporate WhatsApp, for legal compliance purposes, which also offers a highly secure data processing system.
Developed under the requirements of the General Data Protection Law, Zapper allows for quick intervention by managers based on the identification of words indicating suspicious dialogues that could compromise the organization's reputation or even cause harm to the client, for example.
Leaking or disclosing private information has penalties provided for in the LGPD, ranging from the total or partial suspension of the company's data processing activity to fines of up to R$50 million per violation. (source: OAB- Jornal da Advocacia).
This strategy can be decisive in preventing potential damage to the company's image and credibility, caused by lawsuits, and also protecting the corporation from misconduct by its employees.
How to Implement WhatsApp Monitoring in Your Company
When adopting monitoring, the organization must also do its part, which is to inform employees about the use of Zapper and clarify the role of this resource in communication, in general.
It is also necessary to guide all users of corporate WhatsApp on the conscious use of this app, which, in turn, should be reserved for professional and work-related conversations only. This protects the company from any future claims of invasion of privacy and disrespect towards employees.
In cases of identifying violations of company policies, it is also necessary to ensure the preservation of the identity of those involved in the incident, avoiding unnecessary exposure and bullying.
Once the training process and implementation of Zapper are completed, the platform assists companies with:
Supervision of services, for proper evaluation, improvement of language, argumentation, and treatment methods;
Monitoring of occurrences and the resolution provided by the service;
Assessment of customer satisfaction regarding the proposed solution;
Detection of misconduct, such as harassment of any kind, non-compliance with company rules, attempted fraud, bribery requests, and improper transmission of sensitive data;
Storage of conversation content in the cloud;
Creation of analytical reports that can provide insights for new strategies or even assist in potential investigations.
WhatsApp Monitoring: Protecting the Company is the Best Choice
Prohibiting the use of WhatsApp in the organization is more dangerous than exercising monitoring, as in this initiative the company loses visibility over internal and external communications, which exposes the corporation to more risks.
This also prevents the company from detecting unauthorized activities and sharing of sensitive data, complicating the implementation of corrective measures.
Is the prohibition worth so many risks? We don't think so, and that's why we make ourselves available to various national and international companies to manage communication through the messaging app and thus protect them.
Choose Zapper and Work in Compliance! Click here to schedule a demonstration of the tool right now.
WhatsApp has become a strategic tool for global business success, with the platform already present in 180 countries, ensuring greater visibility, engagement, and strengthening relationships with various audiences.
Despite the popularity of the app in the corporate world, the use of this resource has brought information security and legal compliance challenges for risk teams, which now need to double their efforts to ensure the protection of confidential data and governance of content.
In organizations with a high circulation of sensitive data, such as those in the financial and pharmaceutical markets, it is essential to formalize the use of WhatsApp not only to minimize leaks and fraud but to exercise control over internal and external conversations, avoiding risks to the integrity of the corporation.
Thus, the safest way to allow the use of the messaging app in the company is to resort to monitoring the messages exchanged in the company's app.
Zapper: The Monitoring Tool for Corporate WhatsApp
Created to meet the demand of a large organization in the pharmaceutical sector, Zapper developed the first tool in Latin America for monitoring conversations through corporate WhatsApp, for legal compliance purposes, which also offers a highly secure data processing system.
Developed under the requirements of the General Data Protection Law, Zapper allows for quick intervention by managers based on the identification of words indicating suspicious dialogues that could compromise the organization's reputation or even cause harm to the client, for example.
Leaking or disclosing private information has penalties provided for in the LGPD, ranging from the total or partial suspension of the company's data processing activity to fines of up to R$50 million per violation. (source: OAB- Jornal da Advocacia).
This strategy can be decisive in preventing potential damage to the company's image and credibility, caused by lawsuits, and also protecting the corporation from misconduct by its employees.
How to Implement WhatsApp Monitoring in Your Company
When adopting monitoring, the organization must also do its part, which is to inform employees about the use of Zapper and clarify the role of this resource in communication, in general.
It is also necessary to guide all users of corporate WhatsApp on the conscious use of this app, which, in turn, should be reserved for professional and work-related conversations only. This protects the company from any future claims of invasion of privacy and disrespect towards employees.
In cases of identifying violations of company policies, it is also necessary to ensure the preservation of the identity of those involved in the incident, avoiding unnecessary exposure and bullying.
Once the training process and implementation of Zapper are completed, the platform assists companies with:
Supervision of services, for proper evaluation, improvement of language, argumentation, and treatment methods;
Monitoring of occurrences and the resolution provided by the service;
Assessment of customer satisfaction regarding the proposed solution;
Detection of misconduct, such as harassment of any kind, non-compliance with company rules, attempted fraud, bribery requests, and improper transmission of sensitive data;
Storage of conversation content in the cloud;
Creation of analytical reports that can provide insights for new strategies or even assist in potential investigations.
WhatsApp Monitoring: Protecting the Company is the Best Choice
Prohibiting the use of WhatsApp in the organization is more dangerous than exercising monitoring, as in this initiative the company loses visibility over internal and external communications, which exposes the corporation to more risks.
This also prevents the company from detecting unauthorized activities and sharing of sensitive data, complicating the implementation of corrective measures.
Is the prohibition worth so many risks? We don't think so, and that's why we make ourselves available to various national and international companies to manage communication through the messaging app and thus protect them.
Choose Zapper and Work in Compliance! Click here to schedule a demonstration of the tool right now.
WhatsApp has become a strategic tool for global business success, with the platform already present in 180 countries, ensuring greater visibility, engagement, and strengthening relationships with various audiences.
Despite the popularity of the app in the corporate world, the use of this resource has brought information security and legal compliance challenges for risk teams, which now need to double their efforts to ensure the protection of confidential data and governance of content.
In organizations with a high circulation of sensitive data, such as those in the financial and pharmaceutical markets, it is essential to formalize the use of WhatsApp not only to minimize leaks and fraud but to exercise control over internal and external conversations, avoiding risks to the integrity of the corporation.
Thus, the safest way to allow the use of the messaging app in the company is to resort to monitoring the messages exchanged in the company's app.
Zapper: The Monitoring Tool for Corporate WhatsApp
Created to meet the demand of a large organization in the pharmaceutical sector, Zapper developed the first tool in Latin America for monitoring conversations through corporate WhatsApp, for legal compliance purposes, which also offers a highly secure data processing system.
Developed under the requirements of the General Data Protection Law, Zapper allows for quick intervention by managers based on the identification of words indicating suspicious dialogues that could compromise the organization's reputation or even cause harm to the client, for example.
Leaking or disclosing private information has penalties provided for in the LGPD, ranging from the total or partial suspension of the company's data processing activity to fines of up to R$50 million per violation. (source: OAB- Jornal da Advocacia).
This strategy can be decisive in preventing potential damage to the company's image and credibility, caused by lawsuits, and also protecting the corporation from misconduct by its employees.
How to Implement WhatsApp Monitoring in Your Company
When adopting monitoring, the organization must also do its part, which is to inform employees about the use of Zapper and clarify the role of this resource in communication, in general.
It is also necessary to guide all users of corporate WhatsApp on the conscious use of this app, which, in turn, should be reserved for professional and work-related conversations only. This protects the company from any future claims of invasion of privacy and disrespect towards employees.
In cases of identifying violations of company policies, it is also necessary to ensure the preservation of the identity of those involved in the incident, avoiding unnecessary exposure and bullying.
Once the training process and implementation of Zapper are completed, the platform assists companies with:
Supervision of services, for proper evaluation, improvement of language, argumentation, and treatment methods;
Monitoring of occurrences and the resolution provided by the service;
Assessment of customer satisfaction regarding the proposed solution;
Detection of misconduct, such as harassment of any kind, non-compliance with company rules, attempted fraud, bribery requests, and improper transmission of sensitive data;
Storage of conversation content in the cloud;
Creation of analytical reports that can provide insights for new strategies or even assist in potential investigations.
WhatsApp Monitoring: Protecting the Company is the Best Choice
Prohibiting the use of WhatsApp in the organization is more dangerous than exercising monitoring, as in this initiative the company loses visibility over internal and external communications, which exposes the corporation to more risks.
This also prevents the company from detecting unauthorized activities and sharing of sensitive data, complicating the implementation of corrective measures.
Is the prohibition worth so many risks? We don't think so, and that's why we make ourselves available to various national and international companies to manage communication through the messaging app and thus protect them.
Choose Zapper and Work in Compliance! Click here to schedule a demonstration of the tool right now.
Claudia Campanhã
Journalist, broadcaster, and postgraduate in social media from FAAP
Claudia Campanhã
Journalist, broadcaster, and postgraduate in social media from FAAP
Claudia Campanhã
Journalist, broadcaster, and postgraduate in social media from FAAP
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