All resources
Guide
Campaigns
WhatsApp campaigns: how to send bulk messages from the app and sell more
Learn how to plan WhatsApp campaigns and bulk messaging: choose your audience and senders, write messages that get replies, set the send pace from the app and turn replies into sales opportunities.
16 pages
Free download

What you'll learn
How to plan a WhatsApp campaign with a clear goal and call to action
How to segment your list and pick the right recipients for bulk messaging
When to send from the app, with the Zapper API connection, or through Meta's official API
Senders, message and send pace to run bulk sends from the app safely
How to review, test and monitor a live campaign, with pause and resume
How to route every reply and turn the campaign into sales opportunities
Who it's for
Marketing, sales, customer service and operations teams that run WhatsApp campaigns and bulk messaging and want to turn replies into sales.
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More resources
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Guide
Management
A more efficient WhatsApp: costs, the hybrid model and intelligence
Understand the new WhatsApp API pricing, estimate each number's usage, combine the API and the app in a hybrid model and use conversation intelligence to run your company's operation.
Free download

E-book
Sales
WhatsApp for sales and engagement: convert more and build customer loyalty
Build a sales funnel on WhatsApp, write messages that get replies and use conversational marketing to turn conversations into sales and loyal customers.
Free download

Checklist
Compliance
WhatsApp compliance: a checklist for access, data and responsibilities
Bring compliance to your corporate WhatsApp: assess your operations, find gaps in access, data and permissions, and turn the diagnosis into an action plan with a fillable checklist.
Free download
Want to see this working in your operation?
Talk to a specialist and see how Zapper organizes, protects and measures your team's WhatsApp.

