Answer quickly: what does a company's team have in common with a soccer team? The answer is obvious: the need for alignment among members to achieve success, that is... Good communication  to promote mutual understanding and the achievement of the group's objectives.

While in soccer this alignment is obtained through guidance during training, in the corporate world, this process happens through internal communication, via WhatsApp, which is the most used medium for interactions.

Also read: WhatsApp in companies: how to make it official?

A fluid flow of information, with clear exchanges between the various hierarchical levels and between departments is decisive for acting efficiently and swiftly.

Let's understand better how internal communication impacts the organization's results.

Also read: Essential tips to integrate WhatsApp in the company's HR management

What does internal communication do for the company?

There are several opportunities for companies that invest in internal communication and the improvement of strategies. Here, we list seven important benefits:

1. Increased employee engagement, as long as they are informed about the company's objectives and recognized for their work;

   
   

2. Productivity gain, as teams communicate more promptly and also avoid misunderstandings and rework;

   
   

3. Strengthening of organizational culture, through the reinforcement of the company's values and mission;

   
   

4. Improvement of organizational climate, as communication helps create a cohesive work environment where everyone shares a common vision;

   
   

5. Reduction of conflicts, thus avoiding the transmission of conflicting information and the spread of rumors;

   
   

6. Encouragement of innovation, as the constant exchange of ideas between departments and employees allows individuals the freedom to share their ideas;

   
   

   

   
   

7. Assertiveness in decision-making by leaders;

   
   

8. Talent retention and the creation of a well-informed, engaged, and more satisfied team with the work environment, thus enhancing results.

Knowing that communication among employees, managers, and departments occurs via WhatsApp, how to protect sensitive data, third-party documents, and confidential information of the organization? How to prevent this content from being misused or even disclosed without permission?

In this case, a fundamental practice to ensure compliance and privacy is monitoring conversations via corporate WhatsApp.

Also read: Companies can monitor corporate WhatsApps

Complete solution for message monitoring, handling, and data management

Taking internal communication seriously in a company requires more than the effort to regularly produce accessible and engaging messages for employees.

If contact with employees primarily occurs through WhatsApp, it is also necessary to consider effective strategies to ensure the individual integrity of users and the company's reputation.

In this sense, monitoring WhatsApp is a fundamental practice to prevent ethical problems, such as harassment, detect infractions and misconduct by team members, and avoid the improper exposure of sensitive data, which may result in fines for the company and legal proceedings.

Also read: Monitoring corporate WhatsApp to increase security and efficiency

There are indicators where the monitoring of WhatsApp is crucial in the operation:

• Messages are lost;

  
  

• The team handles conflicting information;

  
  

• Important decisions are not recorded;

  
  

• Errors and rework become frequent;

  
  

• The flow of sensitive information and confidential files is large via the app;

  
  

• Employees begin to act without alignment;

  
  

• There is no conversation history to identify failures.

Also read: WhatsApp groups at work: rules for managers and employees

A solution that meets all these needs is Zapper, a platform that combines three functionalities to promote more efficient and secure internal communication that can contribute to business intelligence.

In the monitoring process, Zapper identifies suspicious conversations happening on WhatsApp and the manager receives an instant notification to verify the context and make a decision. Through the Storage feature, all captured content is saved in the cloud automatically and integrally, even if one of the users deletes a portion or the complete message.

Information is accessed only by the manager, and the material is made available for an indefinite period, allowing for future consultations. The platform also provides a conversational intelligence environment that gathers the collected data and organizes it into qualitative reports, according to the metrics established by the company.

This functionality is crucial to detect procedural failures, risks of data leaks, contacts outside of work hours, times of higher message traffic, use of inappropriate language, among other situations.

In general, Zapper promotes governance of communication via WhatsApp, making interactions more secure.  The organization, traceability, and storage of messages allow managers to make more informed decisions, increasing assertiveness in operations.

Count on Zapper to enhance your business's internal communication!

Click here to schedule a demonstration of the tool.