January 21, 2025
Monitoring corporate WhatsApp to increase security and efficiency
Intelligent system identifies risks and optimizes communication through the app.
January 21, 2025
Monitoring corporate WhatsApp to increase security and efficiency
Intelligent system identifies risks and optimizes communication through the app.
January 21, 2025
Monitoring corporate WhatsApp to increase security and efficiency
Intelligent system identifies risks and optimizes communication through the app.
Approvals, requests, task checking, document sending, team alignment... Can you imagine doing everything in your daily work without using WhatsApp?
The messaging app is a fundamental piece in communication between companies and third parties today. However, just as this resource facilitates the transmission of messages and accelerates decision-making, the use of WhatsApp without compliance and corporate ethics policies can lead to data leaks, image crises, and exposure of the company.
Read also: Is your company's WhatsApp really secure?
In recent years, the media has reported several scandals involving large organizations worldwide, which were initiated or entirely operated through WhatsApp, demonstrating what the improper use of the platform can lead to.
Real cases of companies that did not monitor WhatsApp
Misconduct, fraud, and violations of company policies are just a few situations that intelligent monitoring of WhatsApp can detect, thus avoiding more serious consequences, such as lawsuits and losses both financially and to the company's image.
In 2015, for example, there were already reports of harassment via WhatsApp by an alleged employee of NET, resulting in damage to the company's reputation and legal actions against it.
In 2023, all of Brazil followed the case of Americanas, where the CEO of the group revealed that financial frauds were coordinated through the board's WhatsApp. In the same year, Morgan Stanley faced severe sanctions, including a fine of $1 million because bankers were using unofficial messaging platforms for negotiations, exposing sensitive data.
When we consider that in the country, 93.4% of the population prefers WhatsApp to communicate with corporations and that still very few companies exercise governance over interactions via the app, we can imagine the risk that companies run due to data leaks, for example.
Read also: Data security and governance is a trend for corporate WhatsApp
Only an intelligent monitoring system of corporate WhatsApp can identify ongoing problems within the organization from conversations, alert managers for quick intervention, and prevent more severe consequences.
How Zapper can assist in governance of communication
More than just supervising dialogues, a good governance solution for messages on corporate WhatsApp should provide appropriate data handling and analyze this information to implement strategies for improving organizational processes.
Zapper is a pioneering platform in Latin America in addressing these three needs: monitoring conversations, secure storage, and qualitative data analysis, equipping corporations to prevent misconduct and illicit practices.
With Zapper, the manager registers keywords in the platform that highlight sensitive dialogues. Once cited, this manager receives immediate notification for review and intervention in the interaction if necessary.
Sensitive conversations may involve harassment of all types, personal information, confidential company files, sensitive data about operations, among others. Preventing these initiatives from materializing translates to risk management, a practice of extreme value for any business.
Read also: Corporate WhatsApp monitoring is an efficient tool against harassment in companies
Another point addressed by Zapper is data security. With the Storage function, all conversations captured by the platform are stored simultaneously in the cloud. This means that even if someone tries to delete the content on their device, Zapper keeps that data saved for an indefinite period with restricted access for the manager.
Read also: Why is WhatsApp backup vital for businesses?
Data handling, especially of third parties, is now a requirement of the General Data Protection Law. Companies must preserve personal information of clients and partners and prevent it from being used for other purposes without prior authorization.
The third area in which Zapper operates is linked to business intelligence. Through the Analytics function, the data collected during the WhatsApp monitoring phase is stored and can be selected according to the corporation's needs to generate reports.
Read also: How WhatsApp data reveals insights about consumer behavior
With this, Zapper can extract data from conversations that reveal consumption behavior, peak interaction times with the company, performance indicators of campaigns, and measure customer satisfaction with products and services, for example.
There's a saying that goes, “prevention is better than cure”? Monitor your corporation's WhatsApp and identify problems before they turn into crises! Schedule a demonstration of Zapper and learn how you can strengthen governance and security in your business communication.
Click here to schedule a demonstration of the tool.
Approvals, requests, task checking, document sending, team alignment... Can you imagine doing everything in your daily work without using WhatsApp?
The messaging app is a fundamental piece in communication between companies and third parties today. However, just as this resource facilitates the transmission of messages and accelerates decision-making, the use of WhatsApp without compliance and corporate ethics policies can lead to data leaks, image crises, and exposure of the company.
Read also: Is your company's WhatsApp really secure?
In recent years, the media has reported several scandals involving large organizations worldwide, which were initiated or entirely operated through WhatsApp, demonstrating what the improper use of the platform can lead to.
Real cases of companies that did not monitor WhatsApp
Misconduct, fraud, and violations of company policies are just a few situations that intelligent monitoring of WhatsApp can detect, thus avoiding more serious consequences, such as lawsuits and losses both financially and to the company's image.
In 2015, for example, there were already reports of harassment via WhatsApp by an alleged employee of NET, resulting in damage to the company's reputation and legal actions against it.
In 2023, all of Brazil followed the case of Americanas, where the CEO of the group revealed that financial frauds were coordinated through the board's WhatsApp. In the same year, Morgan Stanley faced severe sanctions, including a fine of $1 million because bankers were using unofficial messaging platforms for negotiations, exposing sensitive data.
When we consider that in the country, 93.4% of the population prefers WhatsApp to communicate with corporations and that still very few companies exercise governance over interactions via the app, we can imagine the risk that companies run due to data leaks, for example.
Read also: Data security and governance is a trend for corporate WhatsApp
Only an intelligent monitoring system of corporate WhatsApp can identify ongoing problems within the organization from conversations, alert managers for quick intervention, and prevent more severe consequences.
How Zapper can assist in governance of communication
More than just supervising dialogues, a good governance solution for messages on corporate WhatsApp should provide appropriate data handling and analyze this information to implement strategies for improving organizational processes.
Zapper is a pioneering platform in Latin America in addressing these three needs: monitoring conversations, secure storage, and qualitative data analysis, equipping corporations to prevent misconduct and illicit practices.
With Zapper, the manager registers keywords in the platform that highlight sensitive dialogues. Once cited, this manager receives immediate notification for review and intervention in the interaction if necessary.
Sensitive conversations may involve harassment of all types, personal information, confidential company files, sensitive data about operations, among others. Preventing these initiatives from materializing translates to risk management, a practice of extreme value for any business.
Read also: Corporate WhatsApp monitoring is an efficient tool against harassment in companies
Another point addressed by Zapper is data security. With the Storage function, all conversations captured by the platform are stored simultaneously in the cloud. This means that even if someone tries to delete the content on their device, Zapper keeps that data saved for an indefinite period with restricted access for the manager.
Read also: Why is WhatsApp backup vital for businesses?
Data handling, especially of third parties, is now a requirement of the General Data Protection Law. Companies must preserve personal information of clients and partners and prevent it from being used for other purposes without prior authorization.
The third area in which Zapper operates is linked to business intelligence. Through the Analytics function, the data collected during the WhatsApp monitoring phase is stored and can be selected according to the corporation's needs to generate reports.
Read also: How WhatsApp data reveals insights about consumer behavior
With this, Zapper can extract data from conversations that reveal consumption behavior, peak interaction times with the company, performance indicators of campaigns, and measure customer satisfaction with products and services, for example.
There's a saying that goes, “prevention is better than cure”? Monitor your corporation's WhatsApp and identify problems before they turn into crises! Schedule a demonstration of Zapper and learn how you can strengthen governance and security in your business communication.
Click here to schedule a demonstration of the tool.
Approvals, requests, task checking, document sending, team alignment... Can you imagine doing everything in your daily work without using WhatsApp?
The messaging app is a fundamental piece in communication between companies and third parties today. However, just as this resource facilitates the transmission of messages and accelerates decision-making, the use of WhatsApp without compliance and corporate ethics policies can lead to data leaks, image crises, and exposure of the company.
Read also: Is your company's WhatsApp really secure?
In recent years, the media has reported several scandals involving large organizations worldwide, which were initiated or entirely operated through WhatsApp, demonstrating what the improper use of the platform can lead to.
Real cases of companies that did not monitor WhatsApp
Misconduct, fraud, and violations of company policies are just a few situations that intelligent monitoring of WhatsApp can detect, thus avoiding more serious consequences, such as lawsuits and losses both financially and to the company's image.
In 2015, for example, there were already reports of harassment via WhatsApp by an alleged employee of NET, resulting in damage to the company's reputation and legal actions against it.
In 2023, all of Brazil followed the case of Americanas, where the CEO of the group revealed that financial frauds were coordinated through the board's WhatsApp. In the same year, Morgan Stanley faced severe sanctions, including a fine of $1 million because bankers were using unofficial messaging platforms for negotiations, exposing sensitive data.
When we consider that in the country, 93.4% of the population prefers WhatsApp to communicate with corporations and that still very few companies exercise governance over interactions via the app, we can imagine the risk that companies run due to data leaks, for example.
Read also: Data security and governance is a trend for corporate WhatsApp
Only an intelligent monitoring system of corporate WhatsApp can identify ongoing problems within the organization from conversations, alert managers for quick intervention, and prevent more severe consequences.
How Zapper can assist in governance of communication
More than just supervising dialogues, a good governance solution for messages on corporate WhatsApp should provide appropriate data handling and analyze this information to implement strategies for improving organizational processes.
Zapper is a pioneering platform in Latin America in addressing these three needs: monitoring conversations, secure storage, and qualitative data analysis, equipping corporations to prevent misconduct and illicit practices.
With Zapper, the manager registers keywords in the platform that highlight sensitive dialogues. Once cited, this manager receives immediate notification for review and intervention in the interaction if necessary.
Sensitive conversations may involve harassment of all types, personal information, confidential company files, sensitive data about operations, among others. Preventing these initiatives from materializing translates to risk management, a practice of extreme value for any business.
Read also: Corporate WhatsApp monitoring is an efficient tool against harassment in companies
Another point addressed by Zapper is data security. With the Storage function, all conversations captured by the platform are stored simultaneously in the cloud. This means that even if someone tries to delete the content on their device, Zapper keeps that data saved for an indefinite period with restricted access for the manager.
Read also: Why is WhatsApp backup vital for businesses?
Data handling, especially of third parties, is now a requirement of the General Data Protection Law. Companies must preserve personal information of clients and partners and prevent it from being used for other purposes without prior authorization.
The third area in which Zapper operates is linked to business intelligence. Through the Analytics function, the data collected during the WhatsApp monitoring phase is stored and can be selected according to the corporation's needs to generate reports.
Read also: How WhatsApp data reveals insights about consumer behavior
With this, Zapper can extract data from conversations that reveal consumption behavior, peak interaction times with the company, performance indicators of campaigns, and measure customer satisfaction with products and services, for example.
There's a saying that goes, “prevention is better than cure”? Monitor your corporation's WhatsApp and identify problems before they turn into crises! Schedule a demonstration of Zapper and learn how you can strengthen governance and security in your business communication.
Click here to schedule a demonstration of the tool.
Approvals, requests, task checking, document sending, team alignment... Can you imagine doing everything in your daily work without using WhatsApp?
The messaging app is a fundamental piece in communication between companies and third parties today. However, just as this resource facilitates the transmission of messages and accelerates decision-making, the use of WhatsApp without compliance and corporate ethics policies can lead to data leaks, image crises, and exposure of the company.
Read also: Is your company's WhatsApp really secure?
In recent years, the media has reported several scandals involving large organizations worldwide, which were initiated or entirely operated through WhatsApp, demonstrating what the improper use of the platform can lead to.
Real cases of companies that did not monitor WhatsApp
Misconduct, fraud, and violations of company policies are just a few situations that intelligent monitoring of WhatsApp can detect, thus avoiding more serious consequences, such as lawsuits and losses both financially and to the company's image.
In 2015, for example, there were already reports of harassment via WhatsApp by an alleged employee of NET, resulting in damage to the company's reputation and legal actions against it.
In 2023, all of Brazil followed the case of Americanas, where the CEO of the group revealed that financial frauds were coordinated through the board's WhatsApp. In the same year, Morgan Stanley faced severe sanctions, including a fine of $1 million because bankers were using unofficial messaging platforms for negotiations, exposing sensitive data.
When we consider that in the country, 93.4% of the population prefers WhatsApp to communicate with corporations and that still very few companies exercise governance over interactions via the app, we can imagine the risk that companies run due to data leaks, for example.
Read also: Data security and governance is a trend for corporate WhatsApp
Only an intelligent monitoring system of corporate WhatsApp can identify ongoing problems within the organization from conversations, alert managers for quick intervention, and prevent more severe consequences.
How Zapper can assist in governance of communication
More than just supervising dialogues, a good governance solution for messages on corporate WhatsApp should provide appropriate data handling and analyze this information to implement strategies for improving organizational processes.
Zapper is a pioneering platform in Latin America in addressing these three needs: monitoring conversations, secure storage, and qualitative data analysis, equipping corporations to prevent misconduct and illicit practices.
With Zapper, the manager registers keywords in the platform that highlight sensitive dialogues. Once cited, this manager receives immediate notification for review and intervention in the interaction if necessary.
Sensitive conversations may involve harassment of all types, personal information, confidential company files, sensitive data about operations, among others. Preventing these initiatives from materializing translates to risk management, a practice of extreme value for any business.
Read also: Corporate WhatsApp monitoring is an efficient tool against harassment in companies
Another point addressed by Zapper is data security. With the Storage function, all conversations captured by the platform are stored simultaneously in the cloud. This means that even if someone tries to delete the content on their device, Zapper keeps that data saved for an indefinite period with restricted access for the manager.
Read also: Why is WhatsApp backup vital for businesses?
Data handling, especially of third parties, is now a requirement of the General Data Protection Law. Companies must preserve personal information of clients and partners and prevent it from being used for other purposes without prior authorization.
The third area in which Zapper operates is linked to business intelligence. Through the Analytics function, the data collected during the WhatsApp monitoring phase is stored and can be selected according to the corporation's needs to generate reports.
Read also: How WhatsApp data reveals insights about consumer behavior
With this, Zapper can extract data from conversations that reveal consumption behavior, peak interaction times with the company, performance indicators of campaigns, and measure customer satisfaction with products and services, for example.
There's a saying that goes, “prevention is better than cure”? Monitor your corporation's WhatsApp and identify problems before they turn into crises! Schedule a demonstration of Zapper and learn how you can strengthen governance and security in your business communication.
Click here to schedule a demonstration of the tool.
Claudia Campanhã
Journalist, broadcaster, and postgraduate in social media from FAAP
Claudia Campanhã
Journalist, broadcaster, and postgraduate in social media from FAAP
Claudia Campanhã
Journalist, broadcaster, and postgraduate in social media from FAAP
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